Pricing Toolkit

Practical tools to help you price your offerings in ways that reflect your values, increase accessibility, and support long-term financial sustainability.

Quick Links

Pricing is more than just a number—it’s a reflection of your mission, the value you deliver, and your commitment to sustainability and equity.

Done thoughtfully, strategic pricing helps you:

Explore high-level benchmark data for common services offered by model sharers—like in-person coaching, curriculum licensing, virtual cohorts, and software subscriptions. This data reflects input from dozens of nonprofits and education service providers.

Note: This is a living resource that will be updated regularly as more data becomes available.

There’s no one-size-fits-all approach to pricing. This guide shares 14 proven strategies—with examples—to help you choose what fits your goals, community, and offerings.

Many model sharers wrestle with unclear costs, fear of raising prices, and how to offer discounts without undermining sustainability. These case studies illustrate how three different organizations applied the components of the Pricing Strategy Framework to navigate those very tensions.

Each example shows what it looks like to move from uncertainty or discomfort toward pricing strategies that are transparent, equitable, and aligned with long-term sustainability goals. Whether calculating true costs, introducing new pricing models, or communicating with partners, these stories highlight that pricing is not just a financial decision—it’s a strategic and relational one.

Explore the essential shifts model sharers are making to align their strategies, grow sustainably, and achieve long-term financial health. These 11 shifts guide organizations through the transformation needed to balance impact with financial sustainability. Use the gallery below to click through each shift and see where your  organization stands on its journey toward sustainability.

Scroll to Top